Precision Crafted Service


Vehicle service plays a very largeĀ role in dealership revenue. This is where maintaining brand loyalty is key. I was tasked with creating new brand standardsĀ for Acura Precision Crafted Service and thus executed several marketing materials such as direct mail, email and signage for in dealership use.

 

Role(s): Art Director, Designer

Client: Acura

Precision Crafted Service Precision Crafted Service
The new look that not only expands the Acura brand image that customers recognize but also stands apart from vehicle sales marketing by featuring Acura Precision Crafted Parts & Fluids.
Precision Crafted ServicePrecision Crafted ServicePrecision Crafted Service
Precision Crafted Service
Precision Crafted Service
Leveraging customer data allows the dealer to send customers personalized communications via direct mail or email.
Precision Crafted Service
Precision Crafted Service